Jiayu Zhang (Jelena)

RMIT Bachelor of Fashion (Design)

The concept was to portray a character arrested by the police for being too “fashionable”. The idea of beauty as an original sin: “I am a beauty I am guilty”. I hope this challenges people's preconceptions about attire and promotes the freedom of dress. I aimed to blend various elements into the most ordinary outfits to challenge the usual standards of what people wear daily. I believe
in expressing your true self without any fear of being judged.

RMIT Bachelor of Fashion (Design)

The concept was to portray a character arrested by the police for being too “fashionable”. The idea of beauty as an original sin: “I am a beauty I am guilty”. I hope this challenges people's preconceptions about attire and promotes the freedom of dress. I aimed to blend various elements into the most ordinary outfits to challenge the usual standards of what people wear daily. I believe
in expressing your true self without any fear of being judged.

TITLE: FASHION CRIME | MAIN MATERIALS: THERMOCHROMIC FABRIC | PHOTOGRAPHER: ONESTUDIO | MODEL: SHERRY | STYLIST: JELENA ZHANG

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